What we do
Foodlab is a liquid product innovation house
We invent in three formats: cocktails, popsicles and syrups. Each is a platform — proprietary formulations, patented formats and category-defining IP developed in our studio.
We bring them to market three ways: as our own brands, in partnership with select operators, and through licensing for a small number of global brands each year.
How we work
Model
License our IP
Our proprietary formats and formulations, available to a small number of partners per category. Fast to launch, proven to perform.
Model
Co-develop with us
We work alongside founders, brands and operators to build something new from a blank page — typically launching as a partnership with shared upside, not a build-for-hire.
10+Years of formulation experience
50+Brands launched with
3Product categories mastered
2Routes to market: own brands, partnerships, licensing